NACE: Get On Base: Fixing the Mid-Season Sales Slump

Mid-season hits, teams get busy, and sales quietly slip. Follow-up slows down, outreach disappears, and pipelines that once felt full start to dry up.

This session flips the script using a Moneyball mindset: stop chasing perfect clients, big wins, and “closing harder”—and start focusing on what actually drives results: getting on base.

Adrienne Gardner breaks down what “getting on base” really looks like in event sales today—from response time and follow-up structure to outbound activity and proposal momentum. Attendees will walk away with simple, repeatable actions to rebuild consistency, increase opportunities, and keep deals moving—without overcomplicating the process.

Takeaways:

Define what “getting on base” looks like in your own sales process

Build a simple, repeatable follow-up structure

Implement a weekly outbound plan to create new opportunities

Recognize and correct the mid-season habits that quietly stall growth

Enjoy a delicious meal brought to you by Kachina Cantina while you learn!